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SheWrites Week:

How to successfully publish and sell your book 

Monday, Jan. 25 - Friday, Jan. 29th, 2021

Daytime Class: 2 p.m. - 4 p.m. Eastern (11 a.m. to 1 p.m. Pacific)

Evening Class: 9 p.m. to 11 p.m. Eastern (6 p.m. to 8 p.m. Pacific)

In today’s changing landscape of book publishing, what’s the best way to get your book
published and ensure its success?


The short answer is: It depends.


With different paths to publishing and endless opportunities for marketing, it’s essential
to know as much about the process as possible so you can make smart decisions for your own career as an author.


That’s why we’re devoting an entire week to the ins and outs of book publishing. You’ll
get a detailed picture of the industry and how to find your place in it, including
traditional, hybrid and self-publishing, plus building a following and feeling confident
about the decisions you make for yourself and your book.


And, through writing prompts and expert advice, you’ll strengthen your writing to make
your work—fiction and nonfiction—even more marketable.

This is all about greenlighting your way to success, which means advocating for yourself
and your book, no matter what path you take.

SheWrites Week gives you the inside information you need to use your time and money wisely.

It’s easy to make mistakes when you’re entering a new industry. For instance...


- What are the different paths to publishing my book?
-  How do I decide which path is the best fit for me?
-  What’s involved in building a platform, and when do I start?
-  Do I really need an author website?
-  Is Instagram better than Facebook for building a platform?
-  How many followers do I need to make an impression on a publisher?
-  How many book sales constitute a success?
-  Does self-publishing mean I can’t sign with a traditional publisher later?


Between polishing your final draft and doing your first book-signing event, the business
of publishing may seem like a mysterious black hole. And there’s no doubt about it:
writing your book is just the beginning. What comes after is probably not the reason you
started writing in the first place, but it’s essential in becoming a successful author. That’s
what SheWrites Week is all about.

This is for you, whether you are a first-time author or have already been published.

If you’re working on your first book, this course will give you an invaluable overview of
the industry and how to navigate the right trajectory for you.


And if you’ve been published before, you probably already know that paths to publishing are fluid and may change with every book you write. Plus, opportunities for marketing change and expand every day.


Also, while this course supports women’s voices entering the publishing world, it will be
equally helpful for men. Please join us!

Our expert faculty has planned an invaluable week for you.

Publisher of She Writes Press and SparkPress and author of Write On, Sisters! and Green-light Your Book. She is the former Executive Editor of Seal Press.

Author of the bestselling Dorothy Parker Drank Here, Farewell, Dorothy Parker, and The Other Life. She teaches creative writing at Hofstra University and mentors aspiring women authors. 

Essayist and best selling author of Parting Gifts, whose award-winning writing has been anthologized in Nothing but the Truth So Help Me God.

Monday, January 25: Getting Published: Exploring Your Paths to Publishing


Brooke Warner guides you through the publishing landscape, from the shrinking world of traditional publishing to the rising opportunities in hybrid and self publishing. She’ll walk through the ins and outs of what it takes to get a traditional deal, and why greenlighting your own work is equally inspiring and even more empowering. This session presents all the most up-to-date insights and tips for navigating this constantly changing terrain.

Tuesday, January 26: How to Start and End Your Book


Ellen Meister will focus on how to write a strong opening to your book and structure your manuscript toward a satisfying resolution. Published by HarperCollins, Putnam and an imprint of Harlequin, Ellen also will speak to the pros and cons of the traditional
publishing model.

Wednesday, January 27: Getting Amplified: Starting and Growing Your

Author Platform  


Brooke Warner will get in the trenches with you to show you exactly how and where to
start building your author platform, whether you’re at Ground Zero or you’ve already
started. She’ll continue to talk about the importance of greenlighting yourself when it
comes to author platform—from tending to your author persona and voice on social
media, to content creation, to creatively inspired and outside-the-box ideas. You’ll leave
with a commitment and an action plan to bring your message into the world in a way that engages conversations and builds a fan base.

Thursday, January 28: The ABCs: Celebrating the Power of Your Unique Voice
Through Authenticity, Boldness, and Courage


Katrina has experienced the hybrid publishing for her book “Parting Gifts.” She’ll share
her experience with the process and what she learned along the way to help you prepare for a successful launch and life of your book. Plus, she’ll focus on brave writing that is borne of the body and the senses, breaking traditional barriers to storytelling.

Friday, January 29: Locking It All in with Confidence and a Plan


On this final day with Brooke Warner, you’ll be prompted to confront any lingering
doubts or fears about what it means to step into your greatness and greenlight your own
work first. It takes a lot of gumption and confidence to amplify your message, pursue
publication, and promote your work. This class will explore how to do this well, and with
generosity, and how to think about your long-range vision as an author. This class is all
about preparing you to own your author identity—with pride and confidence.

Choose either our daytime or evening course.

We offer two different schedules to fit your calendar and routine.

Daytime Class

2 p.m. to 4 p.m. Eastern (11 a.m. to 1 p.m. Pacific) 

Evening Class

9 p.m. to 11 p.m. Eastern (6 p.m. to 8 p.m. Pacific) 

Please note: Our courses are designed specifically for live participation, so your attendance is important. If you need to miss a class for any reason, you’ll receive a passcode-protected link to watch the recordings after the course is over.