Lunch and Learn: Selling & Marketing Your Christmas Projects

In this one-hour session, Karen will share proven strategies for standing out in the crowded holiday market, selling your project, and using social media to connect with your audience. Plus, learn how to expand your brand with fresh ideas like merchandise, coloring books, Etsy stores, and more to keep your audience engaged year-round. Bring your Christmas marketing questions and unwrap Karen’s expert tips that’ll help you jingle all the way to success! Join three-time Emmy Award-winning screenwriter and best-selling author Karen Schaler—the creative force behind hit Christmas movies for Netflix, Hallmark, and Lifetime, holiday novels, audio projects, and sold-out Christmas Camp experiences for adults—for a fun, festive, and interactive session!

About  Karen Schaler:

Karen Schaler is a three-time Emmy Award-winning multi-hyphenate, screenwriter, producer, bestselling author, journalist, and national TV host. She writes romantic comedies, comedies, and dramas for film, TV, and audio. Karen has written features for Netflix, Hallmark, and Lifetime, including the Netflix Original sensation A Christmas Prince, which started the franchise. A renaissance storytelling entrepreneur, Karen is passionate about finding new ways to bring her stories to life. She turned her hit Christmas Camp Hallmark movie and books into real-life trademarked sold-out Christmas Camp experiences for grownups that she hosts at resorts, hotels, and destinations worldwide. Karen’s new novel just released Every Day Is Christmas, is inspired by the beloved Lifetime holiday movie starring multi-Grammy winner Toni Braxton, Gloria Reuben, and Michael Jai White.

Story Summit Membership subscribers receive a 100% discount for this session. Just be sure you're logged in when you register below, and the discount will be applied automatically. Not a subscriber yet? Join here. If you have any issues or questions, email us here.